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Tuesday 20 August 2013

Linkin Park team up with Hard Rock to power the world with exclusive t-shirts

Linkin Park and Hard Rock International today announced the launch of limited-edition Linkin Park Signature Series: Edition 31 T-shirts, benefiting Music for Relief and its Power the World initiative.

These special-edition t-shirts, designed by Linkin Park’s Mike Shinoda, will be available for a limited time only from Hard Rock locations all over the world this month, and available from the Rock Shops at Hard Rock Cafe London, Manchester and Edinburgh from August 23, priced £20.45.

The exclusive t-shirts, a partnership between the Linkin Park, the US Grammy-Award winning band and Hard Rock International, world-renowned entertainment and lifestyle brand, includes a men’s and women’s t-shirt.

A portion of the retail price from sales of Hard Rock’s  Linkin Park Signature Series: Edition 31 T-shirt  will benefit Music for Relief, a non-profit organisation founded by Linkin Park, and its Power the World campaign.

“The most exciting part of our partnership with Hard Rock is that it helps people,” says Linkin Park’s Mike Shinoda.  “There are people in the world who cook dinner over fires and people who have to perform emergency surgery at night via candlelight.

“The proceeds of these shirts will buy clean-energy cook stoves for families who only have access to dirty cooking materials which are bad for the environment and bad for their health. It will buy ‘solar suitcases’ to power things like hospital lights and medical devices in remote areas of the world without energy access.

“By dedicating funds to Music for Relief, this Hard Rock t-shirt project promotes sustainable energy awareness and helps people who need it.”

 Worldwide more than one billion people have no access to electricity, compromising health, education, safety and livelihoods. Linkin Park and Music for Relief launched Power the World to raise awareness about what it means to live without energy access and to highlight innovative clean energy solutions. Visit www.powertheworld.org for additional details.

Hard Rock’s Linkin Park Signature Series: Edition 31 T-shirts will also be available online at  www.hardrock.com and at Hard Rock Cafe, Hotel and Casino locations worldwide.

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